Graphic design is the artistic discipline of creating visual images, symbols, concepts, and digital layouts by using their hands or computer software in order to communicate ideas and information to the public at large. Graphic designers see their work appear in published advertisements, magazines, books, websites, and other visual formats. In many ways, graphic design is the use of art for a particular purpose where the designer is hired to achieve certain objectives through the use of multimedia. Students who study graphic design in school learn to be proficient with a number of different software and mediums to create visual images. Graphic design degrees have become the most versatile art degrees, and the field is expected to continue to grow. If you are interested in finding a program to hone your graphic design skills, be sure to check out our ranking of the Top 30 Best Bachelor’s in Graphic Design. Skills that are developed in a graphic design program include:
- Communication: Graphic designers are hired to communicate certain ideas through the use of text and images. They also have to be able to articulate their ideas to clients in order to come up with a plan of action for an individual project.
- Creativity: Graphic designers need to be able to think outside of the box in order to convey their ideas in a distinctly visual medium. Being able to create an individual style helps graphic designers distinguish themselves from other competitors.
- Technological Affluence: The technical ability to manipulate software towards a certain effect is what helps differentiate graphic designers from other types of visual artists. Graphic designers are expected to have command over the latest software programs for visual art.
- Time Management: Graphic designers often have multiple projects that they are working on at a single time. Being able to multitask and prioritize certain projects is an invaluable skill that allows graphic designers to be successful in their field.
- Typography: In addition to pictures and moving images, graphic designers often use text to convey certain ideas in their work. Having knowledge of fonts, line height, and tracking will help graphic designers articulate the message that they are being hired to communicate.
- Computer Code Familiarity: Graphic designers do not have to be master coders, but understanding basic HTML, CSS, and Java will go a long way in having designers understand the inner workings of their creative process. If a graphic designer wants to create websites, a basic understanding of coding is a must.
If you have a command of the full skill set of a graphic designer, you will be a highly desired freelance or salaried worker. The number of jobs available to graphic designers continues to grow and includes positions such as:
- Digital Marketer: Creating advertisements for the internet.
- Photographer/Photojournalist: Telling stories through photography.
- Web Designer: Creating websites that are functional and visually engaging.
If any of the schools on our list of the Top 30 Best Bachelor’s in Graphic Design might be able to help you on your way to getting hired as a graphic designer, be sure to visit their website and request more information.